BENEFITS AND CHALLENGES OF UTILIZING SOCIAL MEDIA PLATFORMS FOR KNOWLEDGE SHARING AMONG HEALTHCARE PROFESSIONALS IN NIGERIA: A SYSTEMATIC REVIEW

Abstract

In the present information age, social media as a platform for knowledge sharing has become

a vital component of organizational effectiveness and innovation, emphasizing the transition

from traditional knowledge management methods to more dynamic, social media-enabled

practices. This study aims to systematically review literature on the Benefits and challenges of

Utilizing Social Media Platforms for Knowledge Sharing among Healthcare Professionals in

Nigeria with a view of improving patient wellbeing. This paper highlighted the concept and

significance of social media for knowledge sharing, it also examined the benefits of using social

media for knowledge sharing among healthcare professional in healthcare centers. The study

identified the challenges associated with the utilization of social media for knowledge sharing

among healthcare professionals in healthcare centers in Nigeria. The study adopted the

systematic literature review approach. The study found that disseminating health information

and combat misinformation, health intervention, social mobilization and professional

development where the major benefits of using social media for knowledge sharing among

healthcare professional in healthcare centers. Similarly the review found that individual,

organizational and technological factors where the major challenges associated with the

utilization of social media platforms for knowledge sharing among healthcare professionals in

healthcare centers. The paper concludes that the inclusion of social media as a tool for

knowledge sharing in healthcare centers in Nigeria presents a significant opportunity to

transform the sector by improving communication, collaboration, and continuous learning

among healthcare professionals thereby enhancing professional development and ultimately

contributing to better patient care outcomes. Hence, the study recommends that healthcare

centers should be sending health workers to trainings, workshops, seminars and conferences

on social media related topics as this would positively reshape their mindset and slice away so

many challenges.